Compared with eight years ago, online daters in 2013 are more likely to actually go out on dates with the people they meet on these sites.Some 66% of online daters have gone on a date with someone they met through an online dating site or app, up from 43% of online daters who had done so when we first asked this question in 2005.
The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today.
We refer to these individuals throughout this report as “online daters,” and we define them in the following way: Taken together, 11% of all American adults have done one or both of these activities and are classified as “online daters.” In terms of demographics, online dating is most common among Americans in their mid-20’s through mid-40’s.
Some 22% of 25-34 year olds and 17% of 35-44 year olds are online daters.
It is not just love lives that will benefit, with e Harmony predicting the future of dating will contribute more than £256 million of consumer spending by 2030 - an increase of 81 per cent compared to today.
Couples in the South East (22 per cent) and East of England (20 per cent) are the most likely to have met one another online, while the fastest expected growth in online dating by 2030 will be in London.